Privacy Policy

Last Updated: January 27, 2025

1. Introduction

Welcome to 55B ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

Personal Data

We may collect personal information that you voluntarily provide to us when you:

  • Fill out contact forms on our website
  • Subscribe to our newsletter or communications
  • Request consultation services
  • Book a 1:1 call or appointment
  • Download resources or guides

This information may include:

  • Name and contact information (email address, phone number)
  • Professional information (company name, job title)
  • Any other information you choose to provide

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing actions, including:

  • IP address and browser type
  • Operating system and device information
  • Pages visited and time spent on pages
  • Referral sources and clickstream data
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect or receive to:

  • Respond to your inquiries and provide customer support
  • Send you marketing and promotional communications (with your consent)
  • Process your bookings and consultations
  • Improve our website and services
  • Analyze usage patterns and optimize user experience
  • Comply with legal obligations and protect our rights
  • Prevent fraudulent activity and ensure security

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and store certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

Types of cookies we use:

  • Essential Cookies: Required for the website to function properly
  • Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics, Umami Analytics)
  • Marketing Cookies: Used to deliver relevant advertisements (e.g., Facebook Pixel)

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.

5. Third-Party Services

We may employ third-party companies and services to facilitate our website, provide services on our behalf, or assist us in analyzing how our website is used. These third parties include:

  • Analytics Services: Google Analytics, Umami Analytics
  • Marketing Platforms: Facebook Pixel for advertising and analytics
  • Scheduling Services: Cal.com for booking appointments
  • Payment Processors: Razorpay for processing payments
  • Cloud Services: For hosting and storage

These third parties have access to your personal data only to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, please note that no method of transmission over the Internet or electronic storage is 100% secure.

7. Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your personal information, we will securely delete or anonymize it.

8. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request access to your personal information
  • Rectification: Request correction of inaccurate or incomplete data
  • Deletion: Request deletion of your personal information
  • Restriction: Request restriction of processing your data
  • Portability: Request transfer of your data to another service
  • Objection: Object to our processing of your personal information
  • Withdraw Consent: Withdraw consent at any time where we rely on consent

To exercise these rights, please contact us using the information provided below.

9. Children's Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

10. International Data Transfers

Your information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. By using our website, you consent to such transfers.

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us: